Cercle Odyssey: a 360-degree immersive concert

Table of contents
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Keys takeaways
- A World-First 360° Immersive Concert Experience
- Advanced Sound Spatialization by Ircam amplify
- Emotion-Driven Audio Design
- A Sustainable, Scalable Global Tour
A journey beyond the concert
For years, Cercle has distinguished itself by creating unique musical events in emblematic locations, often linked to natural or cultural heritage. And with Cercle Odyssey, we've taken our ambitions up a notch.
This 360-degree immersive concert installation is the first in the world to synchronize 2,300 m² of 8K projection screens with 72 L-acoustics loudspeakers, all around a 50-meter-long, 10-meter-high structure. Entirely nomadic, it uses equipment rented locally, to reduce its environmental impact. The first dates for 2025 have already been announced in Mexico City, Los Angeles and Paris.
And to create total sound immersion, Cercle chose to collaborate with Ircam amplify, to benefit from our expertise in sound spatialization and cutting-edge acoustic design.
Unique sound spatialization
One of the main assets of this project is its sound spatialization. Thanks to Ircam amplify's advanced technologies, live music is immersively diffused throughout the structure, offering each participant a unique experience depending on their position. Audiences don't just listen to a concert: they are literally immersed in a three-dimensional sound scene. The algorithms developed by Ircam amplify transform a classical stereo source into an enveloping soundscape, where sound seems to come from all directions.
This technology does more than simply amplify sound: it redefines the audience's interaction with music. It offers an exceptional listening experience, wherever you are in the room.
A concert beyond sound
The partnership between Cercle and Ircam amplify goes beyond the purely technical. It's also a creative encounter, where sound technology supports artistic storytelling. The immersion offered by Cercle Odyssey is not just visual or aural: it triggers deep emotions within the audience.
At Ircam amplify, drawing on our expertise in sound identity and sound marketing, we work to transform each venue into a space where music becomes a unique sonic signature, blending perfectly into the environment of each city where the concerts will take place.
An event for 2025
Mexico City, Los Angeles and Paris will host this exceptional event in 2025. Due to high demand, several dates have already been added to enable more spectators to enjoy this unprecedented experience: April 25 and 26, 2025 in Mexico City, May 9 and 10, 2025 in Los Angeles, and May 30 and 31, 2025 in Paris. No precise location has yet been announced, but simply pre-register to be alerted when the news is released.
The partnership between Cercle and Ircam amplify for Cercle Odyssey marks a new era in immersive sound experiences. Together with our acoustic design office, we put our sound design expertise to work on this project, transforming each concert into a unique musical identity. This collaboration embodies the future of brandidentity and sound branding, where audio and immersion are at the heart of the experience, making every event an unforgettable adventure for the senses.