Sound is our raw material. Emotion is our result.

At Ircam Amplify, we design sound with purpose to trigger emotion, guide attention, and shape experience.

We come from the world of advanced audio research. Born at IRCAM, one of the world’s leading sound labs, We bring science, creativity, and technology together to help brands create immersive, memorable, and measurable experiences.

the science of sound for next-generation experiences

We are a team of 30+ scientists, creatives, and technologists turning sound into a strategic asset for your brand.

Our expertise blends psychoacoustics, sound design, spatial thinking, and brand strategy. We work across retail, culture, luxury, and innovation. From physical installations to digital ecosystems.