Musée National de la Marine

A first in the French museum landscape: following the development of a visual identity connected to the oceans, then a customized marine olfactory signature, the Musée National de la Marine continues its multi-sensory deployment by creating its own sound signature, "Osmose". Conceived using Ircam amplify's exclusive Speak© methodology, this project is part of a sensory innovation approach designed to enhance the sensitive experience of the sea for museum visitors. The Museum uses this sound signature harmoniously at various points of contact: at the Musée de Paris-Trocadéro, in immersive atmospheres during special events, to accompany daily announcements to the public, via various waiting atmospheres at the switchboard, as well as online to dress up video content on social networks and the Museum's website.

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