Sorbonne Université
Creative brief
Sorbonne Université is innovating by investing in the field of sound to affirm and express its identity. With the support of Ircam Amplify, the Speak© method enabled sound designers Romain Barthélémy and Lundja Medjoub to capture the essence of the university in a unique, tailor-made composition. By incorporating instruments from Collegium Musicae’s AMFI project, the initiative highlights the richness of Sorbonne Université’s musical ecosystem.nThis creative and strategic approach reflects the university’s values and positioning, reinforcing its visibility and influence within the French higher education landscape. Notably, the university will be able to use this specially created musical composition in its video content and broadcast it during its events, giving it a distinctive sonic signature that enhances its brand identity.
